Name of Recipients:
Ms. Carin Poo
Ms. Anne Chua
After graduating from Nanyang Academy of Fine Arts (NAFA) in Interior Design, Carin and Anne continued to pursue their passion in interior designing. Gaining valuable experience and useful knowledge along the way, the two friends decided to set up Eight Design in 1998.
Eight Design is an interior design firm that specializes in residential and commercial works. To date, the company has managed to build up an impressive resume over its fifteen years of operation. All this is done by the company’s simple mantra – “We create, we build, we present”.
Setting up their own business is a culmination of all their hard work and dreams. To the founders, Eight Design represents the place where ideals can become reality. Everyone in and around the company also shows this ethos, as they strive to constantly come up with fresh and creative approaches to stay ahead of the game.
Setting up a showroom in a stylishly designed space in Kallang Pudding Road, Eight Design has certainly managed to make a lasting first impression. The design of the showroom serves as a teaser for their potential clients, as though showing them the quality and standard they will receive when they choose Eight Design to create their dream space.
Eight Design faced some difficulties in the early days of business. Having a small customer base due to them being relative newcomers were one of those problems. However, everyone at Eight Design made sure to work harder so that they were able to meet all of their customers’ expectations. Therefore, it is due to their persistent work ethic that their fame grew and more customers started coming to Eight Design due to positive reviews and word-of-mouth.
Paying an extra attention to details when it comes to the area of carpentry has allowed Eight Design to ensure that their services maintain the same high standard that customers have come to expect. To those at Eight Design, they fully understand that a high standard of service beats any form of marketing or advertising. This is because they know that a successful and reliable business is one that delivers their customers’ expectations, rather than overpromise and fall short of expectations.
Eight Design is a company that dances to the same beat. The founders of the company mentioned that everyone shares the same vision with regards to the company’s mission to become the most highly regarded interior design company in the city-state.
Plans of expansions are on the cards for Eight Design, as they hope to venture into other countries within the Asian region. They are specifically targeting countries such as Malaysia and China. Those at Eight Design are already relishing the possibility of expanding on their knowledge with the proposed expansion. Eight Design could see themselves picking up valuable skills as they will be forced to adapt their knowledge and expertise when they present their services in different countries.
Eight Design has a lot to be proud of in their years in business. For starters, the founders feel proud that they have been able to take on big tender projects. They feel that this is a great validation for everyone at Eight Design, as it symbolizes that prominent clients believe in the company’s abilities to deliver the goods. In addition, it is also a source of pride that Eight Design is more like a family rather than a boring workplace.
The best advice that the founders are able to give to up-and-coming entrepreneurs is, “Gain experience and be skillful in all areas before (you) come out to do business”. Evidently, being knowledgeable and skillful in one’s chosen area of expertise is something that is of paramount importance for every entrepreneur. They mentioned that the ideal entrepreneur is also an individual who is able to be creative, honest and responsible, all at the same time.
Ultimately, Eight Design is able to succeed because everyone at the company believes in a common vision and hence work like a well-oiled machine. Moreover, the company is also one of the rare few that actually pay special attention to carpentry and the satisfaction of their customers. It is with all that combined that Eight Design has been able to become a major game-changer in the world of interior design.
47 Kallang Pudding Road #09-11
T| 6444 9811
F| 6444 9812